Client: A National Occupational Health & safety Consultancy
Challenge: Low awareness and engagement on social media, with inconsistent branding across platforms.
Strategy:
We revamped the client’s social media presence by establishing a consistent visual identity and brand tone across Instagram, Facebook, and Twitter. We created engaging content to increase engagement. Local-targeted Facebook ads were also launched to drive traffic.
Key Tools Used:
- Facebook Ads Manager (Local Audience Targeting)
- Canva for consistent social media graphics
- Meta for social media scheduling
Outcome:
- Follower Growth: +75% increase in social media followers in 3 months
- Engagement Rate: 50% higher post engagement across platforms